Effect of porter’s generic competitive strategies on organizational performance A case of non-life-insurance companies in Eldoret Town Kenya

Ruto, Joseph Kipyego.2025-07-212025-07-212018-09URI: http://41.89.96.81:8080/xmlui/handle/123456789/1731http://41.89.96.81:4000/handle/123456789/2372enEffect of porter’s generic competitive strategies on organizational performance A case of non-life-insurance companies in Eldoret Town KenyaArticle